16 October 2011

Big businesses thinking small

Physical Facebook identity cards

Facebook has filed for a trademark on the usage of “Facebook” on business cards and, more curiously, “non-magnetically encoded” ID cards among other things. If granted the trademark would protect using the word Facebook in the specified formats, ... More here.  Shared via my6sense

Why it's best to be friends with Facebook


It's boom time for the site once considered a fad, as tailored online ads take off.

An interesting article in The Independent

29 September 2011

Using social media to speed up month end

Introducing 'Social CFOs' | Business Finance


Now, I like the idea of using social media to make month end more efficient but in a busy month end, people tend to prioritise.  This means non-urgent emails get flagged for after month end and I suspect social media would normally not be looked at at all.

The key to making this work then, would seem to preparation (as always) and clear tagging or grouping.  In other words - people need to know in advance that the social media will be used and have a way to easily filter out the less urgent information and concentrate on the time sensitive 'month end stream'.

Yammer might cope with this rather well?

24 September 2011

Business future for Facebook

There wasn't a lot of outright prophecy emerging from the Dreamforce conference three weeks ago, but Salesforce.com CEO Marc Benioff did say this: "Facebook is eating the Web. And the Web is getting smaller now, and we're trying to get our heads ... http://feedproxy.google.com/~r/readwriteweb/~3/7Hunh_YilKE/how-facebook-ate-the-web.php Shared via my6sense

15 September 2011

I'm keen on saving the planet but a little sceptical about some of the claims in this article.  Yes companies with low carbon emissions may be outperforming other companies but which is causing which?  Might it be that a high performance company can better afford to invest in low carbon projects?  Some projects may have fantastically quick paybacks but I have seen plenty of green projects - recycling especially, that benefit emissions but not the bottom line.

BBC News - Low carbon companies outperform, says CDP